Global Health Starts with YOU!
Americares is a global health and disaster relief organization that helps people and communities around the world access health in times of disaster and every day. Each year, Americares reaches 85 countries on average with life-changing health programs, medicine, medical supplies and emergency aid. Americares is one of the world’s leading nonprofit providers of donated medicine and medical supplies. We create global community, treating people as they want to be treated.
We embed ethics and equity in our work and workplace.
partnership is at our core.
We commit to quality, growing and improving to ensure individuals and communities thrive.
Position Title: Social Media Manager
Marketing and Communications
Location: Remote in CT, DC, FL, GA, IL, MD, MA, NC, NJ, NY, OR, PA, Puerto Rico, TN, TX, VA, or WA
Reports to: Director, Social Media and Influencer Marketing
Travel Required: Up to 20%
Assignment Type: Full-time; Hiring Range: $69,706 to $76,600
Application Requirements: Resume and completed application questions
The Social Media Manager is a mission-critical member of the Marketing and Communications team, responsible for elevating the Americares brand, growing our global social community and advancing awareness of our mission through bold, audience-first storytelling. This is an opportunity for a creative, strategic social media marketer to shape how one of the world's leading health-focused humanitarian organizations shows up across social media, raising the visibility of our emergency responses, long-term health programs, access to medicine program and community-based health services while engaging new audiences and deepening relationships with existing supporters, partners and advocates.
Working across a dynamic global organization, the Social Media Manager will identify compelling stories, spot timely cultural and social opportunities, and translate complex global health issues into content that inspires engagement and action. This role is responsible for developing and executing an integrated social media strategy and editorial calendar across Americares primary social channels, including Facebook, Instagram and LinkedIn. The Manager will create compelling content and campaigns that reflect our distinctive brand voice while balancing timely storytelling, organizational priorities and platform best practices as defined by the Director. They will continuously test new content formats, identify emerging trends and use performance insights to refine strategy and maximize impact.
Success in this role requires someone who is equal parts self-starter, storyteller and relationship builder. The Social Media Manager will collaborate closely with their Director by aligning on roles and expectations, and works closely with teams across the organization to uncover stories, amplify organizational priorities and ensure a cohesive brand presence. They will also be an active participant with external creative and social agency partners to produce best-in-class content that expands Americares reach and influence.
You're a curious and detail-oriented storyteller and a proactive doer who thrives on turning complex and nuanced humanitarian program ideas into compelling content. You have strong news judgment and understand the responsibility that comes with managing a nonprofit brand. More importantly, you know how to translate nuance into clear, engaging content that works across platforms.
Whether it's a short-form video, carousel, graphic, photo essay or social campaign, you know how to package content in ways that capture attention and drive engagement. You have a sharp eye for visual quality, strong writing and editing skills and a knack for spotting the details others miss.
You see patterns, connect ideas across teams and turn one-off moments into larger content series, campaigns and programs. You can manage several projects without losing sight of what matters most, and you're confident raising your hand when priorities need clarification or additional support. Creating and delivering social media campaigns and biweekly content calendars
Developing content for social channels (primarily Instagram, Facebook, LinkedIn) with particular emphasis on MarComm Team campaigns, Americares program work, media pushes, influencer initiatives and unfolding emergencies.
Sourcing content by developing and maintaining strong relationships both within the organization and externally
Creating simple graphics and content through image/video editing software using brand templates (Canva, CapCut, Photoshop, etc.)
Work with our internal multi-media team and social agency to develop social posts/video from content collection trips and from our global program sites and partners
Be the main POC for the social agency relationship to produce social first content and campaigns with support of the Director
Posting/Scheduling content for our social channels.
Create comprehensive social media analytics reports that track key performance indicators (KPIs) and assess the effectiveness of our campaigns. By analyzing engagement metrics, audience demographics, and content performance, you'll provide actionable insights that guide our strategy and improve our outreach. Strong analytical skills and the ability to translate data into compelling narratives will be essential for this role.
Be the voice of our brand on social and other team owned external channels, responsible for fostering an engaged and vibrant online community. You will build and maintain relationships with our followers across various platforms, responding to comments, direct messages, and discussions in a timely manner. This includes daily monitoring of the channels, sometimes outside of regular business hours in case of issues and reporting/escalating questions, violations of community guidelines and notable engagement including celebrity/influencer/notable persons liking/sharing/commenting on Americares work.
Putting these observations into practice as data to inform content development, program development, collaboration and counsel to cross functional teams.
Raising opportunities for engagement or social influencers with whom we should engage.
Collaborate in creative brainstorms and problem-solving sessions as we share and develop ideas.
Support Director on projects and initiatives as they arise
Complete all required new hire onboarding trainings.
Gain a deep understanding of Americares mission, audiences and social media strategy.
Learn and begin managing existing social media platforms and content workflows.
Begin monitoring performance metrics and identifying opportunities for optimization
Implement enhancements to engagement, audience growth and content effectiveness.
Contribute to major campaigns and cross-functional marketing initiatives.
Developed strong pipelines of content through various teams within the organization.
Independently manage social media planning, content production and publishing.
Own and execute several campaign projects.
Actively providing insights, updates and performance of content on the channels and adjusting for improvement.
Increase audience engagement and strengthen Americares digital brand presence.
Serve as a trusted internal resource on social media best practices and emerging trends
Significant experience in social strategy, community management, digital marketing, and/or content development.
Content development skills including social graphic design. (Adobe Suite, Canva, CapCut, etc.)
Experience working on an integrated marketing and communications team and across functions and departments in support of top-down brand profile awareness.
Strong writing and editing skills with ability to tell a concise story.
Experience project managing their own tasks, with attention to detail and adhering to strict deadlines that often require quick turn-around.
Experience in analyzing data to deliver on KPIs, knowledgeable about web traffic metrics and channel optimization.
Agency experience or experience working with an in-house communications team.
US work authorization without restriction and the ability to travel for events are required for this role.
Candidates must be currently living in and will continue to live in one of the following states/territories: Bachelor’s degree in communications, marketing, journalism, public relations or a related field strongly preferred
Fluency in languages that are spoken in at least one of our core locations (India, Philippines, Tanzania, Liberia, El Salvador, Puerto Rico, Colombia, etc.), in addition to English.
strong preference for humanitarian or development
Communication
Equity and inclusion
Management
Strategy and planning
Recruitment process for this role:
Completed application and resume
Virtual interview with People and Talent (1 hour)
Virtual interview with the hiring manager (1 hour)
Virtual interview with panel of internal stakeholders (1 hour)
LI-Remote
Our code of conduct, organizational values, and policies and procedures help to safeguard the welfare of everyone working for and participating in Americares programs. By applying to our organization, job applicants confirm their understanding of and consent to our procedures during recruitment, and to adhering to our values and commitment to safe and accountable workplaces and programs as an employee.
At any point in the recruitment process, we may request additional information to confirm qualifications. To request a disability accommodation to participate in the job application or interview process, please contact us at careers@americares.
Responsibilities
Manage and execute social media campaigns
Develop and implement social strategy across platforms
Engage communities and measure impact
Qualifications
Experience in social media management
Strong writing and storytelling skills
Ability to work remotely and coordinate with teams
Required Skills
social media strategycontent creationcommunity managementdata analyticscampaign measurement