Ruby Labs is a leading tech company that creates and operates innovative consumer products. We are looking for a highly systematic Senior Creative Producer to own the ad creative engine for one of our core D2C subscription products in the consumer AI category. You will be fully responsible for the full concept-to-performance loop, generating the angles, driving production volume, running structured tests, performing competitor research, and turning creative-level data into the next round of winning concepts.
Your ad creatives will be the primary performance lever: your work moves CTR, CVR, CPA, and ROAS directly, and you are accountable for those numbers alongside the User Acquisition team. performance here is directly and significantly rewarded.
Creative Strategy & Concepting
Own the creative angle strategy: Develop creative concepts: demo-led ads, UGC-style video, statics, and AI-generated formats.
Translate product features and capabilities into concrete, scroll-stopping propositions for target audiences.
Build and maintain a documented library of proven angles, hooks, and creative patterns.
Production & Testing Velocity
Own the creative pipeline across ad networks (Google, YouTube, Meta, Snapchat, TikTok, Applovin, etc) shipping new concepts every week.
Structure systematic A/B testing frameworks, isolate variables, and analyze the results to bring solid conclusions.
Produce clear creative briefs for designers to execute high-performing concepts aligned with the brand.
Performance Analysis & Iteration
Own creative-level metrics: hook rate, hold rate, CTR, CVR, CPA, and ROAS.
Generate testable hypotheses from performance data and retire underperforming angles quickly.
Deliver structured creative performance reviews with clear recommendations for the next cycle.
Market Research & Collaboration
Run systematic competitor creative research across ad libraries and creative intelligence tools.
Track emerging formats, platform policy shifts, and creative trends in the consumer AI category.
4+ years producing performance ad creative for D2C or subscription consumer products
Proven track record of high-volume output, shipping and live-testing multiple new concepts weekly.
Deep working knowledge of the major ad network ecosystems (Google, Meta, TikTok, Snapchat, etc).
Demonstrated fluency with an AI production stack across image, video, voice, and scripting tools.
Ability to read creative-level performance data independently and act on it without an analyst in the loop.
Experience building structured creative testing frameworks, not ad-hoc one-off tests.
Strong portfolio of ads with verifiable performance results. (Applications must include a CV and a portfolio of ad creative you personally produced).
You build repeatable creative processes, not one-time wins.
Fully accountable for performance outcomes, not just delivery of assets.
Comfortable killing your own concepts when data says so.
Ruby Labs operates within the CET (Central European Time) zone. Remote Work Environment:
Paid National Holidays:
Celebrate and relax on national holidays with paid time off to unwind and recharge.
Flexible Independent Contractor Agreement:
Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!
After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. Life at Ruby Labs
At Ruby Labs, we move fast, aim high, and expect the same from our team. If you’re hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen.
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