Manager, Customer Insights

First Citizens Bank Sacramento, California, US

About the Role

This is a remote role that may be hired in the following states: At First Citizens Bank, we believe meaningful careers are built through meaningful relationships. For more than 125 years, we've supported our clients, communities and colleagues through a culture rooted in connection, collaboration and long-term success.

We're looking for an experienced Manager, Customer Insights professional who is passionate about understanding customers and helping business leaders make more informed decisions. Success on this role comes from translating customer and market understanding into clear implications, strategic recommendations, and meaningful business action.

This Manager, Customer Insight role sits at the intersection of market research and voice of customer insights at a large top 20 bank. The person in this role will help business leaders better understand customers, identify opportunities, solve problems, and make more informed customer-centric decisions.

This is a highly collaborative role that supports a wide range of stakeholders across the organization, including senior leaders. Success requires building strong relationships, understanding business objectives, appropriately challenging assumptions, and serving as a trusted advisor who helps stakeholders make customer-informed decisions.

Lead and execute qualitative and quantitative research across customer experience, brand, awareness, messaging, competitive positioning, and strategic business priorities.

Analyze customer/voice of the customer feedback, research studies, market intelligence, and business data to identify opportunities, risks, and emerging needs.

Serve as a trusted thought partner across Marketing, Product, Customer Experience, Sales, Strategy, and business leadership teams.

Champion customer-informed decision making and increase the adoption and impact of research across the organization.

Minimum Required Education and Experience: Bachelor's Degree and 8 years' experience OR High School Diploma or GED/Equivalent and 12 years' experience in Financial Services

8+ years of experience in market research, customer insights, Voice of Customer, customer experience, strategy, consulting, or related fields

Strong business acumen and ability to connect customer insights to business outcomes

For some roles, total compensation may also include variable incentives, bonuses, benefits, and/or other awards as outlined in the offer of employment.

Benefits are an integral part of total rewards and First Citizens Bank is committed to providing a competitive, thoughtfully designed and quality benefits program to meet the needs of our associates.

Responsibilities

  • Lead and execute qualitative and quantitative research across customer experience, brand, awareness, messaging, competitive positioning, and strategic business priorities.

Qualifications

  • Bachelor's Degree and 8 years' experience OR High School Diploma or GED/Equivalent and 12 years' experience in Financial Services
  • 8+ years of experience in market research, customer insights, Voice of Customer, customer experience, strategy, consulting, or related fields

Required Skills

market research customer insights voice of customer data analysis stakeholder management

Keywords

Manager Customer Insights market research customer experience voice of customer

Interested in this role?

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Job Overview

Date Posted 2 days ago
Location Sacramento, California, US
Job Type Full-time
Work Mode Remote
Experience 8+ years
Category Data analytics intelligence, Customer analytics

About the Company

First Citizens Bank